Johnson Outdoors

Phone: 262 631 6600

In the almost 50 years since our founding by American business legend Sam Johnson, Johnson Outdoors has grown into an innovator of top-quality recreation products that inspire people to experience the awe of the great outdoors. We continue to employ the quintessential new product development approach Sam created. We take to heart his innovation-driven business philosophy: “New products, new geographies, and every few years a new brand or technology.” We share Sam’s passion for the outdoors and this commitment to serving employees, customers, the environment and the communities where we do business.